SEO Engineering
Brownsmith Dynamics
- Built the website frontend, with pages for services, products, guides, and articles.
- Organized navigation and internal links so visitors can find related content and search engines can crawl it.
Selected engineering work
Evidence before promises.
These projects show web delivery, content organisation, automation, and product engineering. Descriptions reflect existing project records, not independent SEO outcome audits. Client source repositories and field measurements are not available here.
Web Performance
ELZA International
- Built a responsive, content-first site around a limited brand palette.
- Optimized assets and page structure with performance and SEO in mind.
- Used colour changes between sections to give long pages some rhythm without relying on animation.
Product Engineering
Forme
- Forme is an open-source workout planner and tracker that keeps your data in your browser.
- Build sessions from an exercise library, log workouts, and share or print a plan. No account required.
- JSON import and export make it easy to move or back up your data.
- A companion plugin and local MCP server let compatible AI clients generate workouts from the exercise dataset.
Research prototype
Autonomous Urban Mobility
- Final-year thesis exploring adaptive traffic control using satellite traffic data.
- Built a proof of concept aimed at reducing the need for roadside hardware.
- Focused on deployment cost and the work needed to maintain a traffic control system.
Automation
Excel Automation
- Built a standalone Windows app in Python to consolidate financial data and generate reports for auditors.
Automation
Chattybot
- Built a self-hostable, multi-tenant chatbot with a widget websites can embed.
- It uses each site's pages and product catalogue to answer questions and point people to relevant links.
- Added encrypted site credentials, fallback replies, and a Docker deployment setup.
Apply the engineering to your search infrastructure.
For rendering, metadata, crawlability, and URL architecture, explore Next.js technical SEO engineering. For repeatable workflows, explore SEO automation.